Archive for March, 2013

1,000 Cases and Unhappy?

Mar 2013

Is your firm loaded down with cases that can best be described as a combination of low value and high effort?   You know the kind.  They are the sort of cases that drain time and resources without much in the way of profitability. 

How about 1000 of them?

That is exactly what one of our newest licensees just told me that he was dealing with up until a couple of months ago.  Today, his inventory is in the midst of undergoing a radical makeover. 

So what changed?

I called the Pacific Northwest to check on how business was going since the launch of our campaign featuring Harry Hamlin.  When I asked him this question the first time last month, his response was 2 words “cautiously optimistic” based on very early results.  His answer this time was one word “Amazing”.  That sounds like progress, doesn’t it?

He went on to say that for the first time in a very long time they are finally getting the higher quality cases that they want and need

Apparently feeling talkative, he also mentioned how he had tried many other things before Market Masters-Legal that simply had not delivered on their promises.  And, he almost did not go forward with our program because of it.  However, he spoke with references, thought it through and pulled the trigger. That is definitely a shared experience with a number of our other licensees.

Are you ready to start bringing in better quality, higher value cases?  Let us know.  William Shatner, Harry Hamlin, Judge Joe Brown and others are available on a market-exclusive basis without a long-term commitment.

If you have not already viewed our Introductory video, or would like to watch it again, Click HERE.

If you have not already requested a price quote for your market, click HERE and write Price Quote in the message section.

Are You Climbing the Ladder to Success?

Mar 2013

“The ladder of success is best climbed by stepping on the rungs of opportunity”   –Ayn Rand

When running a firm you want to make sure that you are getting a return on your investment in all phases of its operation, certainly when it comes to attracting new clients. 

You also want to be sure you are on the leading edge and considered an authority in your practice area(s).

Market Masters Legal helps you climb the success ladder by providing you the opportunity to have TV and Web campaigns that reach the right people in the right way at the right times….often with a significant ROI. 

You want to be sure to jump on opportunities such as this before they go away to someone else!

Don’t leave your firm behind the times.  Get onboard with commercials that really stand out and bring credibility to your firm.

Market Masters Legal is known to produce “The Most Powerful TV Ads in the Country” for our clients.

If you are ready to have a casual conversation now so you aren’t left in the dust when a competitor takes a license you had the opportunity for (this has happened quite a few times over the years), contact us today.

I also invite you to take a few minutes to view our Introductory Video if you haven’t done so yet.

Is Your Website Accessible on the GO?

Mar 2013

People access the internet in a variety of ways now so you need to make sure that you put your best foot forward with your site whether people are viewing it on a computer or their smart phone.

When it comes to smartphones, there are 5 key things that your site must do.

  1.  No broken images or missing content.
  2. Text that is readable without zooming or scrolling side to side.
  3. Buttons and links that can be clicked with a thumb.
  4. Visible phone number and general location.
  5. Have a phone number that can be clicked with a thumb to initiate a call.

Just about everyone has a smart phone now so you want to make sure that you are coming across appropriately in this platform as well as on the regular computer or laptops. 

Sometimes we don’t even realize our sites don’t look right on other platforms unless we happen to try it out ourselves or someone is nice enough to mention it to us.

You spend money driving traffic to your site so make sure it is paying off and easy to use on any platform.

Market Masters Legal knows advertising and will put together an outstanding campaign for you that will produce results and drive traffic to your website.  And, if you want a website that takes full advantage of your new TV campaign, we can help you with that as well.  If you would like to talk about how we can do this just contact us.