Are You Talking to Prospects Like They Are Long Time Clients?
One thing I have found recently is that much of the advertising by law firms speak to people in a way that they should be spoken to AFTER they are already a client.
The problem with this is that these people don’t know you, are not a current client and are still learning about how you operate.
There is a very small window of opportunity to effectively influence people who are in “victim” mode after they have been injured by someone else’s actions.
The mindset of this person, while they are in both physical and mental “pain” is unique.
One of the many valuable things we do at Market Masters Legal is uniquely design our TV campaign to hit the important “hot buttons” of someone who feels victimized and needs empowerment.
By using top notch, prominent, compelling actors in our commercials we are able to reach that spot in the “victim” mindset that needs to be catered to in order for you to get the calls that turn into cases.
We would like to help you see the same results so many other firms have experienced when we started working with them. Let us implement a turn-key, low cost, low risk, 6 month trial for you so your firm’s clientele increases from being able to hit the right emotions in your advertising.
